From start up to sold out. CHALLENGE To create a new brand for a start up company seeking to break into the competitive Canadian healthy snack category.
Arise N' Go offers popped water lily seeds, a healthy, light, crunchy, and delicious alternative which allows people to simply do better when it comes to snacking.
This product holds a near and dear place in their hearts, with its deep connections to their Indian roots. They entrusted us to help focus their brand key messaging to reflect their personal passion and brand values.
After crafting their brand story and creating their corporate identity we designed new packaging for their three core product offerings.
Within just months they've been featured in the news by several outlets including CTV and CBC. They've now been placed in several stores and chains, the latest being Sobeys.
The success has been so fast and furious that they found themselves in a situation they didn't anticipate. They sold out. A young up and coming company to keep your eye on.